Opel OnStar 

Campaign site for the launch of the OnStar service in Spain.
Art Direction
User Experience
User Interface


OnStar is a direct, and remote assistance service for Oppel car. Present in  various European and American countries, this system gathers data en real time about the state and position of the car and sends it to a data center, which does the monitoring.
This service permits, for example, open the car through cellphones and start your car in case of a losing the key, blocking the moving vehicle , create economic routes or routes with specific stops, and receive periodic newsletters about the functioning and consume of your car. This web was created to present each on of the services by an interactive video with different endings for cars with and without the OnStar service.